by Demi

Looking for a Gymnasium business plan for your new or existing enterprise?

Download this gymnasium Machine business plan, which you can download to present to NIRSAL, TEF BOI, BOA, and other investors.

This is one of the best gyms in lagos.




1.0. Business Overview

Reto Gym, located at Pipeline-Tanke, Ilorin is a new high-quality, trend-setting physical fitness environment. Reto Gym provides residents with a variety of fitness classes, personal training programs, personal trainers, yoga, and other experiences. Our gym confidence itself not only for having a well-designed, spacious, and attractive gym facility but also for giving our patrons the most state-of-the-art workout facilities and yoga studios, Pilates, and other classes that follow the latest trends and proven research in exercise science.


2.0. Company Summary

Reto Gym Services will include a variety of fitness equipment, workout classes, personal training programs, yoga, and nutrition for all ages and both genders. Also, Reto gym will be a retailer of exclusive fitness products and selected fitness food items that cannot be available in grocery stores or mass retailers.


3.0. Management Team

Reto gym is owned and led by Remilekun Tobiloba, who has been in the gym and fitness business for ten years. Remilekun Tobiloba has never run a gym himself, though he has been a fitness instructor since age 20 and spent most of his adult life working in gyms. Regarding that, he has an in-depth knowledge of the gym business including the operations side (e.g., running day-to-day operations) and the business management side (e.g., staffing, marketing, etc.).

4.0. Success Factors

Reto Gym is uniquely qualified to succeed due to the following reasons:

  • The Company will fill a specific market niche in the growing community we are entering. In addition, we have done well-defined studies and feasible surveys of the local population.
  • Our location is in a highly-populated area with easy access from multiple residential and commercial district areas.
  • In the gym and fitness business, our management teams have a track record of success.
  • The gym business is a proven business and has succeeded in communities throughout Nigeria.


5.0. Financial Highlights

Reto gym is currently seeking N20,000,000 to launch. This will be used towards property acquisition, renovations and repairs, along with equipment. Moreover, there are several fees needed to be acquired regarding legal and professional services, website development, and business licenses. Lastly, the funds will stand to cover the first six months of operating costs.


6.0. Products & Services

Below are the initial service and in-Gym products sold Reto gym intends to offer.

  • Group Classes & Individual Training 
  • Events 
  • Nutrition Plans 
  • Merchandising 
  • Digital Multi-Platform


7.0. Gym Design

Reto Gym will develop a 2,500 square foot Gym whose key elements will include the following:

  • Reception Desk
  • Self-service water/drink area
  • Locker-Rooms
  • A waiting/relaxation area
  • Treadmill stations
  • Weight area
  • Yoga/Pilates mat area
  • Elliptical/bicycle area


8.0. Target Market

Reto Gym will serve the residents of challenge and the immediately surrounding communities, also workers around it.

The area we serve is populated highly by the upper-middle class; as a result, we have the means to pay for gym memberships, personal training and other fitness-related services.


9.0. Customer Segmentation

The Company will primarily target the following three customer segments:

  1. Soccer/stay-at-home moms
  2. Professionals
  3. Students


10. Direct & Indirect Competitors

The following retailers are located within a 5-mile radius of Reto Gym, thus providing either direct or indirect competition for customers:

  • StayFit
  • IB City Sports Club
  • F&F Fitness


11. Competitive Advantage

Reto Gym enjoys several advantages over its competitors. These advantages include:

  • Our Location
  • Great service at an affordable price
  • Experienced Management team
  • Customer Relationship


12. Pricing Strategy

Reto Gym’s pricing will be moderate so customers feel they receive great value when visiting the gym. The proposed price point for membership will be comparable to our competitor’s gyms.


13. Functional Roles

Reto Gym will carry out its day-to-day operations primarily on a membership and appointment basis. The gym will be open from 6 am to 10 pm 7 days a week while all classes and personal training sessions will be scheduled in advance.

To execute Reto Gym’s business model, the Company needs to perform several functions.

We anticipate using the services of X employees, divided into the following roles.

  • Service employees
  • Administrative employees
  • Maintenance personnel



How To Download Gym Business Plan PDF and Doc (With financial analysis)

Pay the sum of N5000 (Five thousand naira only) to the account detail below:
Bank: GTBank
Name: Oyewole Abidemi (I am putting my name and not our company account so you know I am real and you can trust me, and trace me)
Ac/No: 0238933625
Type: Saving

P.S: We can also tailor the business plan to your name, business size, capital requirements, and more to fit your direct needs. Call or message +234 701 754 2853 for inquiries.

Thereafter, send us your email address through text message to +234 701 754 2853. The text must contain the title of the business plan you want and also your email address. Immediately after the confirmation of your payment, we will send the Gym Business Plan to your email address where you can easily download it.



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